Lead, Payer Marketing, AIR, US

Company: Chiesi
Location: Cary
Posted on: May 17, 2025

Job Description:

About us

Based in Parma, Italy, Chiesi is an international research-focused pharmaceuticals and healthcare group with 90 years' experience, operating in 30 countries with more than 6,000 employees (Chiesi Group). To achieve its mission of improving people's quality of life by acting responsibly towards society and the environment, the Group research, develops and markets innovative drugs in its three therapeutic areas: AIR (products and services that promote respiration, from new-born to adult populations), RARE (treatment for patients with rare and ultra-rare diseases) and CARE (products and services that support special care and consumer-facing self-care).



We are proud to be the largest global pharmaceutical group to be awarded B Corp Certification, a recognition of high social and environmental standards. We are a reliable company that adopts and promotes transparent ethical behavior at all levels.



We are committed to embrace diversity, inclusion and equal opportunities. In fact, we are a global family made up of different cultures, different genders, generations, ethnicities, abilities, sexual identities and many other enriching diversities.



Chiesi USA

Chiesi USA is a specialty pharmaceutical company focused on developing and promoting products for the hospital, adjacent specialty and rare disease markets. We are a B Corp and Benefit company awarded Top Employer status for six consecutive years and certified as a Great Place to Work.

At Chiesi, we share an entrepreneurial spirit and act as a force for good, pursuing high social and environmental standards, to ensure the wellbeing of our people, patients, and communities. We offer a work environment where professionals have the opportunity to build a purposeful career focused on helping others while achieving a fulfilling work-life balance, meeting exciting challenges, and engaging in important and rewarding work.



What we offer

Chiesi offers competitive benefits, services, and programs that enrich the personal and professional lives of our employees. Our shared values of passion, innovation, trust and integrity bring out the individual talents and diverse perspectives of each of our colleagues. Our environment encourages each individual to reach his or her full potential and drive outstanding results. We celebrate that "Every one of us is different. Every one of us is Chiesi."



Who we are looking for
Purpose
Reporting to the Head of Market Access, AIR, US, the Lead, Payer Marketing and Strategy will develop and execute marketing and strategic initiatives to support launch and optimal coverage and patient access for Chiesi AIR products within the United States. A key responsibility will be working on upcoming commercial product launches for respiratory in the United States as well as US input into business development and pipeline activities.
Main Responsibilities

• 
  
• In collaboration with Market Access leadership, develop & lead payer marketing strategies for US Market Access AIR to successfully launch the Chiesi AIR portfolio in the US.
  
• Development of payer value proposition, Pre-approval Information Exchange presentations, reimbursement materials, and training
  
• Partner with RWE, HEOR, Sales, Marketing, Medical, Patient Services, and Commercial to ensure alignment of payer strategy and messaging with Chiesi AIR commercialization strategy and plans.
  
• Work with National Account Directors to develop strategies to deliver access goals in conjunction with sales organization while continuously assessing performance metrics and adjusting strategies and plans to achieve results
  
• Provides payer-related context and insights such as US market trends, size and dynamics, product clinical profile, product differentiation, and competitive environment to define strategies, positioning, and plans to support broad access to Chiesi AIR products
  
• Partners collaboratively with global market access, US strategy and ops, brand marketing and cross functional teams to develop Market Access strategy and tactics to achieve payer access goals and net revenue aligned to the overall brand objectives
  
• Provides US perspective and input into global access strategy and planning, business development, and early pipeline activities
  
• Leads and manage agency and consultant projects and relationships
  
• Manages and maintains payer marketing budget and accruals process
  
• Understands and monitors U.S. payer policies and trends
  
• Consults and provides input into U.S. pricing and contracting strategies
  
• Ensures compliance with all applicable laws, regulations and regulatory guidelines governing commercial and scientific interactions with payers and other business partners
  
  Experience Required
  
  • 
    
  • Expert knowledge of current US payer environment and dynamics, including payers and their formulary and utilization management strategies.
    
  • 5-7+ years progressive responsibility across key biopharmaceutical commercial functions such as marketing, commercial operations, market access and/or sales
    
  • Understanding of pharmaceutical payer marketing that includes FDA regulatory and legal environment (PIE, FDAMA-114, IRA, LCM, etc.)
    
  • Respiratory experience, preferred
    
  • Launch experience, preferred
    
  • Strong experience in payer marketing, sales, reimbursement and/or account management preferred
    
  • Product launch experience preferred
    
  • Strong insights and strategic ability to drive market access landscape understanding, insights, strategies, and analysis
    
  • Demonstrated ability to lead without authority, influence, resolve conflict and drive decision making among cross functional stakeholders
    
  • Proven ability to successfully manage complexity, including solving problems and building strong relationships
    
  • Strong cross functional collaboration and project management skills
    
  • Strong written and oral communication skills
    
  • This individual is also responsible for developing and adapting strategies for efficiently achieving objectives within US Market Access AIR.
    
    Chiesi USA is an equal opportunity employer committed to hiring a diverse work force at all levels of our business. All qualified applicants receive consideration for employment without regard to race, national origin, age, sex, religion, disability, sexual orientation, marital status, veteran status, gender identity or expression or any other basis protected by local, state or federal law. This policy applies with regard to all aspects of one's employment, including hiring, transfer, promotion, compensation, eligibility for benefits and termination.
    

Keywords: Chiesi, Burlington , Lead, Payer Marketing, AIR, US, Advertising , Cary, North Carolina